Full Job Description
About Us
Welcome to Amazon, the pinnacle of e-commerce innovation and leadership in the digital retail landscape. With a mission to be Earth’s most customer-centric company, we delight millions of consumers globally. We are currently expanding our operations in the vibrant city of Manhattan, Kansas, where our commitment to creating fantastic experiences and uniting our valued customers with the best products is stronger than ever. Join us in transforming the world of digital content!
Job Title: Content Strategist
Position Overview
As a Content Strategist at Amazon, you will play a critical role in shaping our content initiatives, enhancing our brand identity, and driving engagement across various channels. This position requires a creative and analytical mind, someone who can both conceptualize groundbreaking content and measure its effectiveness. You will collaborate closely with marketing, design, and product teams to create compelling narratives that resonate with our audience, foster brand loyalty, and drive conversion.
Key Responsibilities
- Develop and execute a robust content strategy aligned with Amazon’s goals and target audience.
- Produce high-quality, engaging content across multiple platforms, including blogs, social media, email campaigns, and product pages.
- Conduct keyword research and apply SEO best practices to increase our online visibility in relevant searches.
- Analyze content performance metrics, providing insights and recommendations for ongoing improvements and iterative content development.
- Work alongside graphic designers and web developers to ensure cohesive design and branding elements are integrated into marketing campaigns.
- Stay updated on industry trends and competitor strategies to ensure our content approach remains innovative and effective.
- Foster relationships with internal teams and external partners to source and develop unique and valuable content.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or related field.
- 3+ years of experience in content creation, content strategy, or related field.
- Proven experience managing content marketing initiatives and creating engaging, measurable content.
- Strong understanding of SEO principles and performance analytics tools like Google Analytics.
- Exceptional writing, editing, and proofreading skills with a keen eye for detail.
- Experience with social media platforms and digital marketing strategies.
- Ability to work independently and collaboratively in a fast-paced environment.
What We Offer
At Amazon, we understand that our greatest asset is our people, and we are committed to creating an inclusive culture that empowers every individual. Here’s what you can expect when you join our team:
- Competitive salary with performance bonuses and incentives.
- Comprehensive health insurance, dental, and vision plans.
- Generous Paid Time Off (PTO) policy, allowing for work-life balance.
- 401(k) plan with company matching to secure your financial future.
- Flexible working arrangements to support diverse lifestyles.
- Ongoing professional development and training opportunities.
- Employee discounts on a wide range of products and services.
Why Manhattan?
Manhattan, Kansas, affectionately known as the